Want to know how to clear a room? Start asking people about your new business idea.
Better yet, tell them you want to see if they might be a potential customer.
Here’s the truth about people and their buying habits.
“People love to buy, but hate to be sold”
OK, Honest Abe didn’t say that, but I couldn’t find a source, so…
What to do? Nobody will buy from you?
Just keep putting one foot in front of the other right?
An elephant is eaten one bite at a time comes…right?
A couple of things to keep in mind as you charge ahead.
Here’s the point of this post:
- Persistence is great, but not without changing up your strategy, even if only slightly.
- You should work harder on yourself than you do on your job.
- People don’t care about what you know until they know how much you care (hint: Don’t make it about YOU).
Men are anxious to improve their circumstances, but are unwilling to improve themselves; they therefore remain bound.
– James Allen
In his book, As a Man Thinketh, James Allen lays the smack down on wannabes with that line.
People try so hard to improve their techniques without improving themselves and it doesn’t WORK!
So, to recap. Want to start up something and sell people on it? Make it about them, adapt, keep going, work on improving yourself, work on improving your service, and work on improving their experience.